A dynamic new brand identity and packaging for an artisanal ice cream in the heart of Tamil Nadu’s premier city.
Revamping the brand, we aimed to modernize and build a fresh visual narrative. The new identity scales beautifully across physical and retail environments, inspired by the creamy texture of ice cream scoops.
Modernize the brand with a scalable visual language.
The vibrant, flavor-inspired dots catch the eye and communicate directly to our audience. The sleek design highlights the brand’s unique features, creating a delightful experience. The playful elegance of the design ensures an indulgent, guilt-free appeal.
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